# Do Booking Apps Take a Cut of Your Sales? Every Fee, Named

Source: https://letsrezzy.com/blog/do-booking-apps-take-a-cut-of-your-sales
Description: Do booking apps take a cut of your sales? Some charge 20 to 30% of a new client's first visit. Here is every fee model, named, with sources.
Updated: 2026-08-17

**TL;DR:** Some booking apps do take a cut of your sales. Marketplace platforms charge 20 to 30% of a new client's first visit (Fresha 20% with a $6 minimum, Booksy 30% capped at $100, StyleSeat 30% capped at $50), while suite apps like Vagaro and GlossGenius charge no commission but process your payments. A few, including Rezzy and Acuity, charge no commission and route payments through your own account.

---

The word "commission" never appears on a pricing page. You will find "new client fee", "Boost", or "New Client Connection" instead. Whatever the label, the question that decides your software bill is the same: when a card gets charged, how many parties get paid before you? Here is the full map, with each claim linked to the company's own page.

## The three ways booking apps charge you

Every booking app monetizes through some mix of three streams. Knowing which is which turns a confusing pricing page into arithmetic.

- **The subscription.** A flat monthly fee for the software. Predictable, and every serious platform has one now, from $19.95 at Fresha to $410 tiers at Boulevard.
- **Payment processing.** A percentage plus cents on each card charge. Everyone pays processing to someone. The question is whether it goes to a processor you chose and can leave, or to the platform itself.
- **The commission.** A percentage of the service price on certain bookings, on top of processing. This is the "cut of your sales", and only marketplace platforms charge it.

## Which booking apps take a commission?

| App | Commission | On what | Source |
|---|---|---|---|
| Fresha | 20%, minimum $6 | First visit of each marketplace-sourced new client | [Fresha's fee page](https://www.fresha.com/help-center/knowledge-base/billing-and-fees/188-marketplace-new-client-fees) |
| Booksy | 30%, minimum $10, capped at $100 (opt-in Boost) | First visit of each Boost marketplace client | [Booksy Boost](https://biz.booksy.com/features/boost) |
| StyleSeat | 30%, capped at $50, plus a $2.35 booking fee your client pays | First appointment from each new StyleSeat-sourced client | [StyleSeat's cost page](https://help.styleseat.com/articles/13612670-how-much-does-styleseat-cost) |
| Vagaro | None | Marketplace listings are free, officially | [Vagaro pricing FAQ](https://www.vagaro.com/pro/pricing) |
| GlossGenius | None | No marketplace exists | [GlossGenius pricing](https://glossgenius.com/pricing) |
| Square Appointments | None | Square Go discovery is free | [Square Go](https://squareup.com/us/en/appointments/square-go) |
| Acuity Scheduling | None | No marketplace exists | [Acuity payment docs](https://help.acuityscheduling.com/hc/en-us/articles/16676914206477-Payment-processors-you-can-connect-to-Acuity) |
| Rezzy | None, ever | No marketplace exists | [Rezzy pricing](/#pricing) |

*Checked August 17, 2026 against the linked pages. Prices and policies change; the links are the source of truth.*

Two honest footnotes to that table. The marketplace fees apply to **marketplace-sourced new clients only**, not your whole calendar. A regular who books through your own link is never charged. And the commission buys something real: discovery. A brand-new studio with an empty chair can rationally treat 20 to 30% of first visits as advertising spend.

The trouble starts when attribution slips. Booksy's own guidance tells businesses to pre-add walk-ins to their client list and route their Instagram and website links through their Booksy profile, precisely so existing clients do not get miscounted as marketplace finds. **A commission model makes you responsible for proving which clients were already yours.**

## The quieter cut: who processes your money

Commission is the fee everyone argues about. Processing custody is the one almost nobody reads.

On Fresha, Booksy, StyleSeat, Vagaro, GlossGenius, and Square Appointments, card payments run through the platform's own payment system. No commission may be charged, but your revenue still lands in the platform's flow first and reaches your bank on its payout schedule. Faster access usually costs extra: Booksy's 30-minute payout is 1.5%, Square's instant transfer is 1.95%, GlossGenius's instant payout is 1.8%, each per the pages linked above.

A small group of tools takes the opposite approach. You connect a payment account you already own, and the software never touches the money. Acuity does this with your own Stripe, Square, or PayPal. Rezzy does it with your own [Stripe or Square](/guides/take-deposits-or-full-payment): deposits, prepayments, and balance links all settle straight into your account, and Rezzy takes $0 of every booking, forever.

> **Want zero commission and your own processor?** Rezzy charges one flat price, takes no cut of anything, and pays every deposit into your own Stripe or Square. [Start free](/signup).

## How to stop paying fees on clients you already own

If you are on a marketplace platform today, you can cut the fee bleed without switching software, then decide calmly whether to switch at all.

1. **Follow your platform's attribution rules exactly.** Pre-add walk-ins as clients before their first visit, and use the profile links the platform tells you to use, so existing clients cannot be misclassified as marketplace finds.
2. **Count last quarter honestly.** How many genuinely new clients did the marketplace send, and what did the fees on them total? A studio getting real strangers each month may be buying fair advertising. A studio whose new clients come from referrals and Instagram is paying marketplace prices for its own reputation.
3. **Build the discovery channel you keep.** A strong Google Business Profile with a [steady flow of reviews](/blog/how-to-get-more-google-reviews-for-your-studio) does the marketplace's discovery job, and every client it wins arrives with zero commission attached.
4. **If you do switch, export first.** Get your client list out before you cancel anything, then [import it into the new tool](/guides/import-your-client-list) and repoint your links. The whole move is an afternoon, and [how to start taking online bookings](/blog/how-to-start-taking-online-bookings) covers the setup order.

The end state worth aiming for is simple to say: **a flat software bill you can predict, processing paid to a processor you chose, and 100% of every service price reaching you.** Every fee model above is a distance from that point. Now you can measure it for your own studio.