# Put Your Booking Link Everywhere: 6 Placements That Actually Get Used

Source: https://letsrezzy.com/blog/put-your-booking-link-everywhere
Description: Where to put your booking link so clients actually use it: Instagram bio, Google Business Profile, link-in-bio, email signature, QR code, and story highlights.
Updated: 2026-09-03

**TL;DR:** Put your booking link in six places: your Instagram bio, the Book button on your Google Business Profile, your link-in-bio page, your email signature, a QR code at the front desk, and a pinned story highlight. The first two produce most of the bookings, so do them today.

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A booking page nobody can find is a booking page nobody uses, and you go back to answering "what do you have Thursday?" by DM. [Setting the page up](/blog/how-to-start-taking-online-bookings) is not the finish line. Here is where to put the link, in the order that pays off fastest.

## Which placements actually produce bookings?

Not all six are equal. If you only do two this week, do the first two.

| Placement | Effort | What it catches |
|---|---|---|
| Instagram or TikTok bio | 2 minutes | The people already looking at your work and about to DM you |
| Google Business Profile Book button | 10 minutes | Search and maps traffic, usually your highest intent |
| Link-in-bio page | 15 minutes | Everyone, when you need more than one link |
| Email signature | 2 minutes | Every conversation you were already having |
| QR code at the desk | 20 minutes | Clients rebooking on their way out |
| Story highlight | 5 minutes | Followers who missed the post |

Your link is one string, and it goes in all six places unchanged. Most booking software keeps it on a settings page, next to a Copy button; in Rezzy it is under [Settings, Booking page](/guides/set-up-your-booking-page). Copy it once, then work down the list.

![A studio booking page listing services with prices, durations, and a Book button on each](/blog_images/screenshots/booking-page-menu.png)
*Whatever you paste the link into, this is what opens: your services, your prices, and a Book button on each one.*

## How do I add a booking link to my Instagram bio?

Open your profile, tap **Edit profile**, and paste the link into the **Website** field. That field is the only clickable link in a standard bio, so it should be your booking page and nothing else.

Two details that matter more than the link itself.

**Say what the link does.** A bare URL sitting under your bio text gets ignored. One line above it, in the bio itself, doing the work: "Book online, link below." People need telling.

**Do not send them to a homepage.** The link should open the page where they pick a service and see real times. Every extra tap between the bio and an open slot loses people who were ready to book.

![The booking page showing a chosen service, a row of dates, and the open times on the selected day](/blog_images/screenshots/booking-page-times.png)
*Two taps from the bio to real times, with whoever is free. That is the standard the other five placements have to meet.*

Instagram also offers link stickers in stories and a **Book Now** action button on business profiles. Both help. Neither replaces the bio link, because the bio is the one that is always there.

## How do I add a booking button to my Google Business Profile?

This is the placement most studios skip and the one with the highest intent behind it. Someone searching "lash extensions near me" and tapping your profile is closer to booking than almost anyone on Instagram.

Sign in to your Google Business Profile, find **Bookings** or **Edit profile**, and add your booking URL. Google shows a **Book** button on your profile in both search and maps.

Two things worth knowing:

- Google sometimes populates that button automatically from a booking partner it already knows about. If a link is there that you did not add, and it points at a platform you are leaving, replace it. That button can quietly send your clients somewhere you no longer want them.
- Reviews and the Book button feed each other. A profile with a steady flow of [recent Google reviews](/blog/how-to-get-more-google-reviews-for-your-studio) ranks better in the local pack, and more people reach the button in the first place.

## When do I need a link-in-bio page?

When you genuinely need more than one link, and not before.

A link-in-bio page is a small landing page holding several links: book now, prices, directions, your policy. It solves a real problem for a studio that also sells products or runs classes. For a studio whose only call to action is "book", it adds a tap for no reason.

The rule: if 90% of the clicks should go to booking, skip the middle page and link the booking page directly.

If you already have your own website, that is different. The link belongs there too, and better still as an [embedded booking widget](/guides/embed-booking-on-your-website) so the client never leaves your site to book.

## Where else does the link belong?

**Your email signature.** Two minutes, and every email you already send becomes a booking channel. One line: your name, your studio, and "Book online" as a link.

**A QR code at the front desk.** Generate one from your booking URL, print it on a card, and stand it by the register. Its real job is the client who just finished and is about to say "text me about next month". They scan, book the next visit before they leave, and you stop chasing them in four weeks. Test it with your own phone before you print fifty.

**A pinned story highlight.** Make one highlight called "Book", with a cover that reads clearly at thumbnail size, holding a story with the link sticker. Followers who missed the post still find it, and it lives at the top of your profile permanently.

> **No booking page to link yet?** Rezzy gives you one in about ten minutes: your services, your hours, your own payment account, and a link you can paste in all six places today. [Start free](/signup).

## What to do the week after the links go live

Putting the link everywhere is half the job. The other half is refusing the old path.

When someone DMs asking about availability, reply with the link rather than typing out open times. Every time, including for regulars. Clients default to whatever is easiest, and if messaging you stays easier than tapping a link, a good number of them will keep messaging you. The habit change is yours to make, not theirs.

![The last step of the booking page: the chosen time, and fields for name, email and phone](/blog_images/screenshots/booking-page-details.png)
*Where the conversation you used to have ends up: a client finishing on their own, at 11pm, without asking you anything.*

Give it three weeks before you judge whether it worked. New clients never learn the DM path exists, so the shift shows up in who books, reschedules and [cancels without ever messaging you](/guides/what-clients-can-do-on-their-own). That number climbing is the whole point.