# Put your emails on autopilot

Source: https://letsrezzy.com/guides/put-your-emails-on-autopilot
Description: Six ready-made automatic emails, from welcome notes to win-backs and birthdays. Edit the words, flip the switch.
Updated: 2026-08-09

Autopilot is the email that sends itself at the right moment in a client's life: after their first visit, when they've drifted, on their birthday. You write it once (or just edit ours), and it runs forever.

## What's already there

Go to **Marketing → Emails → Autopilot**. Six are ready to use, each triggered by a real event:

- **Welcome series**: a new client joins your book.
- **After-visit thank you**: a completed visit.
- **We missed you today**: a no-show, handled gracefully.
- **We miss you**: a client passes your rebooking window.
- **Long time no see**: the deeper win-back, months later.
- **Birthday note**: their birthday, if you have it.

Everything starts **off**. Nothing sends until you decide it should.

![The Autopilot page with the ready-made emails and their switches](/blog_images/email-autopilot.png)

*Each card shows its trigger, its emails, and the last 30 days of sends.*

## Turn one on

1. Open a card; each email shows as a collapsed row ("Email 1 · sends day 1") with its subject.
2. Expand and edit the words to sound like you. Merge tags like `{{first_name}}` and `{{booking_link}}` personalize each send.
3. **Send a test to myself** to see it in your inbox.
4. Flip the switch to **Active**.

Start with the welcome series and We miss you; those two do the most work.

## The guardrails

- **Consent only**: autopilot emails go to clients with marketing consent, and every one carries an unsubscribe link. See [How marketing consent works](/guides/how-marketing-consent-works).
- **Spacing**: "Space autopilot emails at least N days" keeps a client from getting two marketing emails in the same stretch, no matter how many they qualify for. Under 7 days, clients may feel nagged; leave it at a week or more.
- **Send at** sets the hour of day they go out.
- Autopilot stops for a client the moment they book or unsubscribe: the point was the booking, and nagging past it costs goodwill.

## Did it work?

Each card tracks sends, clicks on the booking link, and who booked within a week; Reports rolls the marketing numbers up in one place. Autopilot is part of the plan that includes marketing; your [billing page](/guides/plans-and-billing) has the details.